Texas homebuyer leads.Survey-qualified.Exclusively yours.
Every buyer completes a 3-minute, 14-question readiness assessment and then explicitly opts in to connect with a lender. We match them to one lender — you — not 5–10 competitors racing for the same contact. DPA eligibility is pre-calculated. No cold leads. No shared lists.
The problem with leads today
Sold to 5–10 loan officers at once
Traditional lead gen platforms resell the exact same contact to a half-dozen competing officers simultaneously. The buyer gets hammered with cold calls within minutes — annoyed before you say a word.
No buyer opt-in, no intent signal
Most platforms capture a name and zip code from a vague form. The buyer never agreed to be contacted by a lender. You're starting from suspicion, not trust.
Zero context on the buyer
A name, a zip code, and a phone number. No income range, no credit picture, no savings, no DPA qualification status. No way to know if it's worth your time.
How it works
From survey to your inbox in seconds
Buyer completes the survey
A first-time buyer discovers First Home AI through search, social, or word of mouth. They complete a 14-question readiness assessment.
We score and qualify them
Our algorithm calculates a readiness score, determines their loan path (Conventional, FHA, DPA), and flags DPA and MCC eligibility.VA and USDA scoring paths coming soon.
Buyer opts in — you get the exclusive match
After reviewing their results, the buyer chooses to connect with a lender. That opt-in triggers your match — the single active lender in their county. You receive an instant notification with the full profile. No competition, no surprise cold contacts.
What makes our leads different
Built for loan officers who close on preparation, not speed
Strictly opted-in buyers
Every buyer who reaches you chose to connect — explicitly. We never push buyer data to lenders automatically. No cold leads. No spam. You receive a contact only after the buyer actively requested it.
Exclusive to you — not 10 other LOs
Traditional lead gen platforms sell the same contact to 5–10 loan officers simultaneously. We match each buyer to exactly one lender in their county. When you get a lead, no one else does.
14-question survey, not a zip code
Every lead completed a full readiness assessment — income, credit range, savings, debt, timeline. You know who you're calling before you dial. Our platform is purpose-built for the first-time buyer journey — if guiding new buyers through DPA programs is your strength, this is your market.
DPA eligibility pre-calculated
Our algorithm applies TSAHC criteria to every buyer. You'll know immediately whether they qualify for DPA or MCC — no guesswork on the first call.
Scored 0–100 for readiness
Each buyer gets a readiness score based on income, credit, savings, and DTI. Filter your pipeline by lead quality from day one.
High-intent, not tire-kickers
Buyers who complete a 14-question financial readiness survey and then opt in to lender contact are serious. The survey self-selects for motivation — these aren't casual browsers.
Be one of the first 9 lenders to build this with us.
We're accepting one founding partner per major Texas metro. You get exclusive county coverage, discounted per-lead pricing, and a direct role in shaping what we build next.
- 50% off standard pricing — Just $75 per lead (Standard: $150). No subscription fees for 4 months.
- Exclusive county coverage — Your metro, your leads — no competitors
- Invalid lead protection — Receive a full billing credit for any lead with fake contact info
- Tier 3 Featured access — Full portal, instant email alerts, and your face on our Results Page billboard
- Direct product feedback line — Monthly calls with our team — you shape the roadmap
- Founding partner priority — First right of refusal to secure your spot when we open to general availability
Founding spots by metro
After the pilot
Founding partners get first right of refusal to secure their spot when we open to general availability.
Lender Portal
Track, filter, and close your pipeline
Every lead gets dropped into your secure portal, complete with follow-up timers, custom status tracking, and deep insights into their buyer profile.
Work leads directly from your email, or use the portal while we build out our native CRM integrations (coming soon).
Apply Now
Claim your metro
Applications are reviewed personally within 2 business days. If approved, we'll reach out to confirm your territory and get you set up.
Already a partner? Access your portal